WordPress websites have made the life of developers pretty easy due to its ability to install various plugins for added functionality.
WordPress is a powerful open source platform that is great for people who doesn’t want complex coding and technologically advanced solutions that could be difficult to manage once the contract with the web developer ends. There are also some people who want to build their website on their own. For such people, it is important to learn what plugins would be beneficial for their WordPress websites.
Here we are going to elaborate the 3 essential plugins that should be configured properly in your website if you are someone who focuses develops the website by himself and wants it to be optimized for search engine and rankings. Many web designing companies in Pakistan, UAE, and the USA use these plugins in their client’s websites for a variety of functions that can be performed using these plugins.
Following are the 3 plugins that should be installed and configured on every WordPress website.
#1 Yoast SEO
This one SEO plugin is one of the most loved SEO plugin used by SEO experts. Yoast SEO makes it simple to do on-page optimization of the website. An update is rolled out regularly, so any new Google algorithm updates are incorporated in the Yoast update. It is also compatible with almost every WordPress theme.
- Keyword density is always considered an important factor in on-page optimization. Hence, this plugin lets you know the number of times you have used the keyword in the content.
- It also points out certain other important on-page factors such as using the keyword in the title tag, alt tag, page title etc.
- You can also see the ideal character length for certain elements such as Page title and meta description.
- It also helps in on-site structuring, image optimization, sitemap submission, and URL-structuring.
#2 W3 Total Cache
Cache plugins are really important when it comes to the speed of your website. A good cache plugin that is compatible with the theme of your website can do wonders for the speed of your website.
You should install and configure a cache plugin in order to reduce the load time of your website. W3 Total Cache is one of the amazing cache plugins that really boost the speed of the website. It minimizes requests, compress files and helps in enhancing the user experience.
If you have developed your own website without the help of any web developer then remember W3 Cache Plugin installation is just not enough. You need to configure the settings so you can see the best speed outcome. Youtube tutorials can help in learning the most advanced settings for the cache plugin.
Again this plugin is updated regularly so once you install it you need to update it to the latest version. Remember to see if this plugin is compatible with your theme or not. A cache plugin that is not compatible with the WordPress theme can simply break the theme and overall site structure. It would be a nice approach to hire a WordPress expert who knows how to configure the settings of the cache plugin.
#3 Wp Smush
WP Smush is a great plugin for image compression. The best SEO company in Pakistan, UAE or USA would ask you to use an image compression plugin for your website. Image compression plugin is mandatory for reducing the load speed of your website. Otherwise, you need to use separate tools to compress the size of images that are being uploaded to your website. This requires an additional time and effort to compress each of the images in your media library.
If you don’t know how to use Photoshop for reducing the size of the images then this plugin assist you in doing the same job with just a few clicks.
Wp Smush is also a great plugin if you keep search engine optimization in mind. This plugin compresses the image files automatically when you upload them on the server. It helps in keeping all the files size small so that your website can load much faster. Wp Smush also comes in Pro version where you can bulk compress the images hence it saves you time and resources.